The pedagogical strengths of this MSc

• A pedagogical approach based on real life situations (concrete cases, use of specific tools, professional testimonies), a combination of general managerial knowledge as well as more specialized knowledge (geo-marketing, competition and consumption law, merchandising techniques...)
  
  
• Recognized retailing expertise.
  Reims Management School has developed a privileged relationship with Auchan since 2002 (www.chaireauchan.com) and has an IRC International Retailing Center which works with many partners (Carrefour, SAS...)
  
  
• A seminar in English for an International approach to retailing issues.