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Programme
The training alternates periods in companies – assignment or internship – and training seminars, on average 3 days a month (Wednesday, Thursday, Friday or Saturday) and Three weeks of intensive seminars over a period of 15 months (executive format).
This 400 hour program relies on the recognized competences of RMS professors and the expertise of many professionals. It is composed of 4 progressive and integrative modules.
Courses are taught in French (a seminar in English is scheduled).
The modules:
The basics
of
Management
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The objective of this module is to revisit the basic management
concepts. It is aimed at upgrading the knowledge of students coming
from other tracks in particular engineering schools, company managers.
- Economic concepts and market trends
- Company strategy and steering
- Finance and management control
- Information systems
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Distribution
Fundamentals
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This module offers an in depth view of specific retailing domains.
- Retailing strategies and stakes in France and in the world
- Retail Marketing
- Industry trade relationships
- Negotiation and management of the purchasing function
- Logistics and supply chain
- Retail Law and Ethics
- Retail network management – multi-channel
- In shop human resources management
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Retail Expertise
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This module aims at deepening the students’ competences in the specialized issues that have emerged in retailing.
- Marketing studies and Data Base Management
- Location, geo-marketing and site marketing
- Prospective and Shop concepts
- Point of Sale merchandizing
- Own brand management
- Legal framework of promotional operations and cooperation with manufacturers
- Retailers approach to sustainable development
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Competencies differentiation
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This module offers each student the possibility to develop his
competencies individually in particular around themes linked to his
centers of interest.
- Professional thesis
- Team management
- Leadership development
- Personal development and professional project
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Students are offered other events (lectures, seminars etc…) during the course.
Interactive and based on "learning by doing" methods
The methods and teaching are interactive and based on learning by doing
thanks to the use of transversal pedagogical tools (case studies,
manager games) as well as intensive use of the Internet.
This training rests on the pedagogical and logistic resources of RMS
and courses are taught by highly qualified doctor-researchers or
consultants and experts.
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